PREMIERES VIDEO FOR NEW SINGLE
“IT IS WHAT IT IS” ON HOLLYWOOD LIFE
“Instagram queen Mahogany LOX is now taking the music world by storm.” – Hollywood Life
“…an infectious chorus.” – Idolator
Mahogany LOX showcases her vocal chops and her playful personality with a music video reminiscent of 90s Mariah Carey with the premiere of her new single “It Is What It Is” today on Hollywood Life, PRESS HERE watch.
Born Mahogany Cheyenne Gordy, she was named after the iconic film Mahogany which was directed and produced by her grandfather and Motown Records founder Berry Gordy. She also has a family connection to the Party Rocking duo LMFAO, as the younger sister of Sky Blu and the niece of Redfoo. With Berry as her grandfather and LMFAO as relatives, music is clearly in her blood. Like all young girls, Mahogany grew up with a hairbrush in her hand singing throughout her childhood. In November 2013, Mahogany joined the MagCon family (a major social media meet and greet tour) as MagCon’s DJ and the only girl in the family. Also, in 2013 she began sharing her videos on YouTube and built a following of devout fans called the LOXSmiths with over 1.5M+ followers on Instagram and 1.45M+ on twitter.
Mahogany LOX’s musical talent was first realized by fans when she teamed up with YouTube sensation Brandon Skeie to perform a cover of Ariana Grande’s “Problem” ft. Iggy Azalea. The music video went viral racking up over 1.2 million views, PRESS HERE to watch. She also opened up for female powerhouse group Fifth Harmony on The Reflection Tour, which covered 22 US cities earlier this year. Mahogany appeared alongside her tour mates in the cover of “Uptown Funk” that brought in over 16 million views and earned them an iHeart Radio Award.
Her debut single, “Boom,” like everything in Mahogany’s life, was a family affair. “Boom” was produced as a Big Bad Production by her older brother Sky Blu. PRESS HERE to watch “Boom” or to listen PRESS HERE.
When Mahogany is not performing or connecting with her devout following of LOXSmiths, she expresses herself through acting and fashion. She has been in many acclaimed music videos including LMFAO‘s “Party Rock Anthem,” Shwayze’s “Drunk Off Your love,” Austin Mahone’s “Mmm Yeah,” and The Chainsmokers’ “Selfie” to name a few.
Stay tuned for more music by Mahogany LOX.